The Production Effect in Memory
When you encounter new information and want to remember it, the formation of a memory is enormously affected by what happens immediately afterwards. The most common problem is that you think of something else, and that something else erases what you just learned from your working memory “scratchpad” before it has time to set up in long-term memory. The way to avoid this problem is to do something with the new learning right away. Memory scientists often call this a “production” effect. That is, if you produce something from the new learning right away, it not only reduces interfering distractions but also strengthens the encoding and speeds up memory formation into lasting form. Common production activities might include using the new information in a new way, to apply it in some kind of activity, such as solving a problem. This option is not always available, but there are other approaches, such as hearing the same information at the same time you read or see it. The most common produ...